Tuesday, July 26, 2005

MERLOT '05: Macromedia - Creating Memorable Learning Experiences with Flexible Flash Content

I should've known better.

The session description:

"Perhaps no Macromedia product is as well recognized as Macromedia Flash. This session offers a look at some of the many ways that Flash-based content assets are being created and shared by post-secondary educators in the service of rich, engaging digital learning experiences. Featured use cases include on-campus examples, blended learning examples, and distance learning examples. Each use case explores pedagogical, operational, and user experiences issues. Wagner (Macromedia rep) will summarize "lessons learned" from these examples and offer a set of practice-tested guidelines for implementing effective, engaging distributed learning experiences."

This proved to be false advertising as it turned out to be nothing more than a neatly packaged sales pitch for Macromedia's suite of products. No practice-tested guidelines, no examples or use-cases that explore pedagogical, operational or user experience issues.

For what it's worth though, Macromedia has recorded the plenary sessions with Breeze:

Wagner made an interesting comparison, noting how the introduction of the calculator was greeted with much criticism and concern over issues of academic integrity, loss of critical thinking skills, etc. - similar to online and mobile learning today. She also predicted that the USA would have broadband wireless for mobile devices in about a year from now.

Also, if you'd like to participate in "Maelstrom", the Flash Player 8 public beta, here's the link:


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